FUNdamentals of Marketing

This course takes a fun approach to a serious subject: developing an authentic relationship with your audience through marketing and communications. Authored by the Maddie's Fund marketing team, this course guides students through the creation of a marketing and communications plan, focusing on brand, voice, audience and communication tools. 

This course has been pre-approved for 1.50 Certified Animal Welfare Administrator continuing education credits by The Association for Animal Welfare Advancement and National Animal Care & Control Association credit.