Increasing Adoptions Through Dog Advocacy

This course covers how to build an advocacy program for animals who will benefit from extra support to help place them in a loving home. An advocacy program supports the animals in your organization's care on their path toward outcome, with the best welfare and efficiency possible. An advocate is a person who is the number one champion for a particular pet. Pets with advocates are often long-stay pets (over two weeks). The advocacy program helps to shorten their length of stay and get matched with an adopter who is a good fit for them. An advocacy program is most powerful in combination with a care pathway program. The course focuses on dogs but is equally applicable to finding outcomes for cats.