Where to Begin: Fundraising Basics

It's really smart to build your fundraising efforts around your strongest shots at success. This session will eliminate the mysteries behind effective fundraising. You will learn how to create a donor profile, where to find new donors, how to build trust, how often you should be in touch with your donors and when the time is right to ask donors for contributions. Also covered are knowing what messages to send, using outcome-based language and focusing on donor relevance. The presenter will wrap up the session with ways to measure success. This is a presentation from the 2015 Best Friends National Conference.

Presenter: Sandy Rees

Keywords: Establish a Lifesaving Foundation, data, metrics, grantmaking, fundraising, leadership, community outreach, organizational management, grants, donor relations, leadership, grant makers, funders, grant requirements